The platform is rolling out a fresh option that permits them to lessen the volume of AI-created videos appearing in their timelines. This initiative comes as the service announced that it presently contains more than 1 bn content made with AI.
Trial and Implementation
The new functionality is being tested over the coming weeks before a widespread launch. This shift comes amid a surge in AI-generated material, spurred by recent content generation software.
The Broader AI Trend
Recent reports that nearly one in 10 of the fastest-growing channels on a popular video site exclusively feature clips produced artificially. A considerable share of this output is deemed “AI slop”, a term for poor-quality, factory-style content that is frequently nonsensical or dreamlike.
“We know from our community that many people enjoy content made with AI tools, from AI artwork to educational videos, and we intend to offer the community the option to see more or less of that, according to their own preferences,” stated a platform representative.
Volume and Proportions
TikTok disclosed that there are presently 1.3 billion videos on its service labeled as artificially created. Collectively, more than 100 mn media items are uploaded to the app each day, making clips made by AI a minor portion of its complete catalog.
How to Adjust Settings
Viewers will be able to limit or boost the volume of AI-generated videos they watch by accessing the topic control feature in the platform and selecting the AI content topic. Additional categories that currently be adjusted under the setting include current affairs, fashion, beauty, and choreography.
Content Labeling and Policies
TikTok’s guidelines require users to tag “realistic” AI-generated content, and it bans dangerous fake videos of well-known individuals or emergencies. Any realistic AI video that is unmarked can be removed under its terms of service.
Furthermore, the platform will from now on apply an AI-generated tag to content made using its proprietary AI systems, or flagged by an collaborative effort for recognizing AI-generated material. This measure is aimed to deter users from attempting to evade the disclosure requirement.
Responsible AI Funding
The platform is also establishing a two million dollar educational fund for professionals and groups to produce learning resources about responsible artificial intelligence. This project will support charitable organizations focused on training computer science.
Moderation Strategy
The platform has supported its moderation strategy, amid discussion over intentions to cut jobs for a large number of review team members in the United Kingdom. TikTok is expected to cut a significant number of roles in its trust and safety team in the UK capital, with labor groups and internet security professionals expressing worry that humans are being replaced by AI moderation.
A senior executive clarified that people-led review would continue to be important, but automated tools can protect employees by eliminating the most distressing content prior to it has to be seen by people. The company announced a significant reduction in explicit and harmful content handled by human moderators over the last 12 months due to the use of its automated systems.
We believe it is crucial to combine staff and AI to keep the platform safe,” she said. “We’ll have staff as involved in the system, but we also think it’s very important to minimize viewing of harmful content as rapidly, which is where a extensive automated help is making a difference work at speed.”
